OTTO x WILDPLASTIC®
The first mailing bag that cleans up the world.
Driving Change Together
For almost two years, OTTO and WILDPLASTIC® have been working together to improve the environment. The result is the world's first mailing bag made from collected wild plastic.
OTTO’s journey to sustainable packaging led them to WILDPLASTIC® in 2019 via their network, captivated by the potential for tangible environmental and social impact. This sparked extensive dialogue, material examinations, design sprints, and a pilot production, culminating in our shared mission: crafting a mailing bag comprising a minimum of 80% WILDPLASTIC®.
Our Collective Achievements
272.220 KG
Recovered kilograms of Wild Plastic
648.337 kg
Reduced kilograms of CO2 emissions
5940
Created days of improved working conditions
The Journey
Initial Engagements
The first interactions between OTTO and WILDPLASTIC® took place at the end of 2019, which, after the initial consensus, expanded to include suppliers of plastic films and mailing bags, with the focus on the practicality of the material.
The Test Phase
In mid-2020, a pilot initiative was launched in which 10,000 mailing bags were produced. The success prompted a market study with customer feedback, the results of which were carefully analyzed.
Scaling the Partnership
Following the pilot test, we held talks on scaling up and concluded a contract. The fall of 2021 marked the official start of the partnership between OTTO and WILDPLASTIC®.
Looking Ahead
Our collaborative efforts persist, and in January 2023 OTTO announced that they will from now on only use Ottobags consisting of 80 % WILDPLASTIC®.
The Feedback
The Collaboration
"Our years-long journey has solidified a robust, transparent partnership, propelling us forward. WILDPLASTIC’s notable advancements over the past year underscore our progress."
Voices of Our Customers
"Customer feedback has been overwhelmingly positive, highlighting a keen interest in the Wild Plastic journey and our collaborative efforts, and applauding our commitment to environmental stewardship."
Reflecting on Our Journey
"Transitioning to Wild Plastics marked a novel venture for us, learning intensively in the absence of pre-established processes. Despite occasional challenges, we take pride in our journey and eagerly anticipate future collaborative projects."
WILDPLASTIC®
Ensuring Quality and Expertise
- Guaranteed quality assurance and technical expertise
- Third-party verified Life Cycle Assessment (LCA)
- Tangible and measurable CO2 savings
- Material traceability
- Providing a certificate of material origin
- Comprehensive project management throughout the process
Our Impact
- Reclaiming Wild Plastic from the environment
- Up to 60% reduction in CO2 emissions for your products
- Enhancing working conditions for waste workers
From Trash to Mailing Bag
Where does the Wild Plastic actually come from and how is it processed?
1. Recover
We work together with collection organizations in countries without sufficient waste management systems like India or Indonesia. In collaboration with them local waste collectors gather and sort wild plastic by hand.
2. Refurbish
After the wild plastic is sorted it gets washed and shredded and is ready for the next step - the recycling.
3. Recycle
The wild plastic undergoes the recycling into WILD granules, preferably locally or alternatively at our Portuguese recycling partner. This transforms wild waste into a resource.
4. Wild Mailing Bag
In a last step our WILDproducts are produced out of the granules. From there our products get transported to logistics centers, ready to be delivered to our customers.
Impact Materials
The OTTOBAG is crafted from recycled WILD LDPE, alongside other materials like HDPE or PP from our global partners.
LDPE
LDPE (Low Density Polyethylene): Used for soft packaging solutions like waste bags and shipping bags.
HDPE
HDPE (High Density Polyethylene): Employed for harder packaging solutions like bottles and packaging fibers.
PP
PP (Polypropylene): Applied in hard packaging solutions like bottles, caps, and furniture.
Let’s free the world from plastic waste
It needs many of us, actually all of us to create a real impact. Therefore we are extremely glad to have a partner such as OTTO by our side supporting us in our mission.
But changing the material of the OTTO mailing bags to WILDPLASTIC® is just the beginning. We have so many ideas, and there are still 6.3 billion tons of plastic to be recovered. That is why we are thrilled to find more partners who want to explore new paths with us.
If you are interested in collaborating with WILDPLASTIC® for your products or have any questions about this case study, please feel free to email us.